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Requirements gathering is a crucial but often overlooked part of the development process. Steer clear of these five ineffective approaches and identify meaningful ways to improve your requirements gathering process.
Michael is an experienced program, project, and product manager with in-depth knowledge of large-scale, global IT solutions. He has held several roles at Microsoft, including senior build product manager and senior program manager. Michael holds a master’s degree in cybersecurity, and also has a professional degree from the General Management Program at Harvard Business School.
Adoption of product-led growth strategies is soaring, particularly among SaaS companies. This overview of three key frameworks can help you decide which one is right for your company.
Arkapravo is a senior product manager with more than a decade of experience. With a background in software engineering and an MBA, he has helped develop and launch global products at Fortune 500 companies, including BT (British Telecom) and Accenture.
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Aligned teams create a seamless customer experience. Unlock the potential of product-led growth in your organization with these six tips.
Philippe is a growth product manager, Agile expert, and digital innovation consultant. Over the past 15 years he has helped clients such as Fujitsu and Michelin develop engaging products and transform their businesses to be more customer-centric.
Don’t let someone’s intuition overshadow data-driven decision-making. Use these strategies to manage the highest-paid person’s opinions (HiPPO) and build robust, consistent processes around your product roadmap.
Ryan is a senior product manager and startup CEO with more than a decade of experience building innovative products. His previous roles include Director of Product Management at 7-Eleven, where he played a key role in creating the first cashierless store, and Product Manager at AIG Retirement. Ryan has led both software and hardware projects using data to guide and validate at every stage of the process.
Product managers can be invaluable partners for CEOs and other executive leaders during times of organizational change. By negotiating with stakeholders at all levels, the product manager can achieve alignment for vital products and initiatives, and remove operational roadblocks.
Scott is a product manager and consultant with more than nine years of experience working in global markets for companies like LVMH, Kering, and Richemont, as well as startups at all stages of development, from pre-seed to scaling.
Risk is inherent in innovation, but you can take steps to keep it in check. This framework helps ensure that new products are aligned with business goals, customer needs, and available resources.
Raj is a senior product leader with more than 20 years of experience building and launching software solutions for international financial services companies. His previous roles include Vice President of Product Management at Moody’s Analytics and Global Head of Product Management at Calypso Technology (now Adenza).
Unpopular third-party tracking tactics are on the decline. Pivot to a first-party data strategy to bolster customer relationships and boost revenue potential.
Keith is Senior Vice President of Product at Dentsu, one of the largest marketing and advertising agency networks in the world. He has 25 years of experience leveraging technology to create data-driven business solutions and specializes in identifying revenue opportunities, simplifying complex problems, and designing go-to-market strategies.
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